ABOUT US IS REALLY ABOUT YOU

Redefining Destination Management

For over four decades,  AlliedPRA has lead the DMC market serving hundreds of destinations across North America. So no matter where your next destination, we have an entire team ready to help you experience it your way. With AlliedPRA, you have a partner who travels with you from the start, who understands every important aspect of your world, and who is dedicated to flawless execution leading to your overwhelming success.

Mission Statement

AlliedPRA redefines destination management by working in partnership with our clients to create lasting experiences, to maximize returns on objectives and to guarantee peace of mind using our local expertise and solutions-oriented approach.

EXECUTIVE TEAM

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Denise Dornfeld, President, AlliedPRA North America

Denise Dornfeld has ardently dedicated twenty-nine years to an industry she is passionate about serving, destination management. She currently oversees operations of AlliedPRA’s 20 US-based franchises and wholly-owned offices. This includes directing the staff and franchise operations, while managing the global sales efforts of the North American-based AlliedPRA Global Sales team. She has been an instrumental part of the success of the organization, continuing to position the operations in these regions as leading forces within the industry.

An industry and local community leader, Dornfeld holds active memberships and… Read More

Denise Dornfeld has ardently dedicated twenty-nine years to an industry she is passionate about serving, destination management. She currently oversees operations of AlliedPRA’s 20 US-based franchises and wholly-owned offices. This includes directing the staff and franchise operations, while managing the global sales efforts of the North American-based AlliedPRA Global Sales team. She has been an instrumental part of the success of the organization, continuing to position the operations in these regions as leading forces within the industry.

An industry and local community leader, Dornfeld holds active memberships and volunteers her time on numerous boards and committees including the Site Foundation’s Board of Trustees, Site SoCal Chapter, FICP, MPI and the Association of Destination Management Executives International (ADMEI). In addition, she serves as a committee member for the Girls Scouts Urban Campout annual fundraising event. She has provided her event planning and fundraising savvy and a network of partners to create signature nonprofit events for various charities. She believes one of the tenets of leadership is a responsibility to give back to the community and industry which has brought her tremendous fulfillment and an unparalleled opportunity to grow and succeed. Her motto has always been, “teach who you touch to create an atmosphere of coaching”.

Get in touch: Denise Dornfeld

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Denise Dornfeld, President, AlliedPRA North America
Shari Millman, Global DMC Professional
Shari Millman, Senior Vice President Franchise Operations

AlliedPRA Clients & What They Say


“I want to thank you and your team for creating a truly incredible experience for our Senior Leadership Team. This team building exercise was well orchestrated, unique and FUN! Guaranteed, this was a first for all of us. You can be certain that I will recommend we use AlliedPRA again for future programs. With your help we just completed another great incentive program for our client. All of your staff were very professional and did their work in an excellent manner. This again reinforced our impression of AlliedPRA as having quality people in all their offices.”

Bristol-Myers Squibb Co.

“A big thanks to AlliedPRA for your positive attitude and attention to detail throughout the entire planning stages which really showed on-site for a flawless program delivery. We could not have succeeded without the outstanding and pro-active attitude displayed by your entire team. AlliedPRA was a wonderful partner to accomplish our successful Abbott Board of Directors Program.”

ITAGroup, Inc.

“From the first phone call, I knew I was in good hands. Our people are used to being pampered and expect great execution. I truly felt I had been heard by AlliedPRA right from the very beginning and received many compliments from the attendees.”

Danaher

“AlliedPRA did an amazing job! We wish all DMC’s were as knowledgeable, flexible and wonderful to work with as you!! My client is still raving about this trip, and he returned a month ago. Thank you. Thank you.”

MMI Worldwide

“We just wanted to say a big thank you for all of the hard work, dedication and professionalism that you showed both pre-event and onsite for our client and all the add-on events. We love working with you and we were really impressed with the way you are always willing to go that extra mile to ensure that the event was a complete success. We also hope that we will get to work with you again in the near future.”

The George P. Johnson Company

“The Xerox President’s Club program could not have been a better success. We would not hesitate to work with AlliedPRA in the future and look forward to partnering with you again to create another exciting and memorable incentive program for our top achievers. You are truly a great partner.”

Vice President Marketing, Xerox

“We chose AlliedPRA because we know that you share our commitment to service, excellence, and to the guest experience. Our clients and guests had a wonderful stay and their comments expressed it was the best and most organized trip many had ever been on. I don’t know of any way it could have been better.”

Dittman Incentive Marketing

“The AlliedPRA team is one of the best in the business. They are the best due to their creativity, their ability to work within your budget and their follow-up. They are so personable and easy to work with. I’m looking forward to my next program and working with them again!”

INC Research

Our Proud Industry Partners


AlliedPRA CARES

AlliedPRA Cares about the Environment

AlliedPRA is committed to providing socially responsible programs and practices in each of our destinations to assist our clients in achieving their green meeting goals. In this same spirit, we also incorporate environmental consideration into our own daily business practices.

Our Philosophy

  • Our objective is to earn and maintain client trust.
  • Our mission is to orchestrate clients’ program success.
  • Our strategy is to employ high standards and proven systems.
  • Our journey is dedicated to practicing and promoting paths to reduce environmental impact.

Our Standards

  • We guarantee service.
  • We respond to our clients promptly.
  • Our performance teams reflect our values.
  • Our supplier partners embrace our high standards for customer service.
  • We listen, understand, communicate and perform.

We Believe

  • Our clients are the heart of our existence.
  • Communication is key to positive partnerships.
  • Leadership, innovation and continuous improvements drive our success.
  • In fostering a work environment where AlliedPRA team members can grow personally and professionally.
  • Community involvement makes a better DMC.
  • Environmental best practices are the core of our industry’s sustainability.