DMC Industry Expert, Simon Burleigh named Director of Global Sales for AlliedPRA, United Kingdom

LONDON – July 1st, 2013 – AlliedPRA, Inc. a global leader in the destination management company (DMC) sector, announced today that sales and marketing expert, Simon Burleigh has been named Director of Global Sales UK for AlliedPRA. Positioned as a key addition to the AlliedPRA Global Sales team, Burleigh will drive strategic sales efforts and client development within the growing UK market, focusing on supporting valued clients whilst helping expand business opportunities into AlliedPRA’s vast global destinations.

Burleigh’s industry experience includes seven years working for key event agencies including McGarvey Russell, Universal CIT and Grass Roots in event planning departments before a subsequent role with Avenue Sales & Marketing, managing the Corinthia Hotels account for four years. Simon then managed accounts as Sales Manager for MM and Company, representing DMCs in 30 destinations worldwide for the past three years. “It is a great opportunity for me to be joining AlliedPRA as they enter an exciting new phase of growth. I am looking forward to playing my part in helping to further develop the UK conference and incentive market for our colleagues in EMEA and the US,” says Burleigh.

“I am delighted Simon is joining the AlliedPRA UK global sales team, dedicating time to client development, while solidifying relationships with key clients in the UK market,” shared Maxine MacPherson, Regional Head of Global Sales, EMEA. “Simon’s background clearly shows his in-depth understating of the important role DMCs play in the supply chain as it relates to performance, creative content, efficient communication and added value to each and every event. He has a keen understanding of the advantages of a global DMC network, with localised service in each destination, as well as what it takes to fully support our clients, especially in the intermediary market which is a strong focus for the UK sales team. I am confident Simon will thrive in his new position and welcome him to the AlliedPRA team.”

Burleigh graduated from the University of Northumbria with a degree in Travel and Tourism Management. He is married with two young children and when he can tear himself away from work, he loves nothing more than finding an epic mountain bike trail or having a hard game of squash.

Founded in 1981, AlliedPRA is the leading global destination management and event planning company with a reach across three continents, 7 countries and over 100 destinations, serving the most respected companies in every major business sector. AlliedPRA offers a full-range of destination management services including event planning, transportation management, tours, teambuilding activities, site selection, product launches and on-site services. For information on the complete portfolio of international destination management services, please contact the AlliedPRA UK Global Sales Team at +44 (0) 1784 224219 or visit

Follow AlliedPRA Destination Management at or any of the following social media sites: Twitter at!alliedpra, Facebook at and on LinkedIn under AlliedPRA groups.

AlliedPRA Coverage:
AlliedPRA European destinations include France, Italy, Monaco, Spain, and the United Kingdom. AlliedPRA Arabian is located in Dubai. AlliedPRA US destinations, include wholly-owned and franchise operations throughout North America with offices located in Arizona, Atlanta, Austin, Chicago, Dallas/Fort Worth, Las Vegas, Los Angeles, New England, New Orleans, New York, Northern California, Orange County, Orlando, Palm Springs, San Antonio, San Diego, Santa Barbara, and South Florida.