Senior Appointments at AlliedPRA Destination Management Boost Sales and Operational Expertise

LONDON — February 8, 2012 – AlliedPRA Destination Management, a global leader in the destination management company (DMC) sector, has announced a number of senior appointments which will bring new leadership to the company, as well as further sales and operational expertise. New managing directors have been appointed in the UK, Florida and Monaco as AlliedPRA assembles new leadership to drive forward business growth over the coming years.

Leo Platt has been appointed managing director of AlliedPRA in the UK. Most recently, Leo headed the business tourism team at Marketing Manchester, the tourist board for Greater Manchester, which was responsible for a range of meetings, incentives, conventions and exhibitions (MICE) events. Leo was instrumental to the city’s rise in the International Congress and Convention Association (ICCA) rankings of the world’s most successful business tourism destinations.

Leo’s role at AlliedPRA will be to lead the UK team and lend his operational and sales expertise to take the company to the next stage in its development. He will be based in London.

Karine Berberian has been promoted to managing director of the Monaco office. Karine has spent 20 years with AlliedPRA as director of operations and was recently managing director of AlliedPRA in France. Karine has already reorganised the sales team in Monaco and recruited key individuals to complement the existing operational team.

Olivier Vallariello has been named sales project manager in Monaco office. He began his career at the Meridien Beach Plaza Hotel in Monaco becoming sales and group coordinator in 2008, and he was banquet and conference operation manager at the Intercontinental Hotel in Geneva until joining AlliedPRA. He will work alongside Karine in delivering high quality programmes for clients in Monaco.

Rachelle Stone became vice president of the Florida office in July 2011, bringing to completion the assembly of a new leadership team across the AlliedPRA international offices.

George Pohle, CEO of AlliedPRA stated: “We have ambitious growth plans for the company over the next few years. With the right talent in place, we will be in the best position to offer clients unrivalled quality and service. It is with great pleasure I welcome Leo to the new AlliedPRA family, whose impressive event management expertise will be an asset to the company. Equally, I’m delighted that Karine has taken the helm in Monaco given her pivotal role in the company’s growth over recent years. Our Monaco office will be further boosted by the addition of Olivier to the team given his strong record of conference experience.”

Founded in 1988, AlliedPRA, along with its strategic partners, is the leading global destination management and event planning company with a world-wide span across three continents, 7 countries and over 60 event destinations, serving an impressive array of clientele, representing every major industry and market segment. AlliedPRA offers a full-range of destination management services from event planning, transportation management, tours, teambuilding activities, site selection, product launches, on-site services and more. For information on the complete portfolio of international destination management services, please contact +1 800.797.9471 or visit

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AlliedPRA Coverage:
AlliedPRA US destinations, include wholly-owned and franchise operations throughout North America with offices located in Arizona, Atlanta, Austin, Chicago, Dallas/Ft. Worth, Las Vegas, Los Angeles, New England, New Orleans, New York, Orange County, Orlando, Palm Springs, San Antonio, San Diego, San Diego North, San Francisco, Santa Barbara, and South Florida. AlliedPRA European destinations include France, Italy, Monaco, Spain, and the United Kingdom. AlliedPRA Arabian destinations include, Abu Dhabi, Dubai and Oman.